
Jon Peddie
President
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Dr. Jon Peddie is one of the pioneers of the graphics industry. After the successful launch of several graphics manufacturing companies, Peddie began JPA in 1984 to provide comprehensive data, information and management expertise to the computer graphics industry. In 2001 Peddie left JPA and formed Jon Peddie Research (JPR) to provide customer intimate consulting and market forecasting services. Peddie lectures at numerous conferences on topics pertaining to graphics technology and the emerging trends in digital media technology and has been named one of the most influential analysts. He is frequently quoted in trade and business publications, and contributes articles to numerous publications, has appeared CNN and TechTV, and most recently been elected president of the Siggraph Pioneers.
Peddie is also the author of several books including:
- Graphics User Interfaces and Graphics Standards (1992)
- High Resolution Graphics Display Systems (1994)
- Multimedia and Graphics Controllers (1994)
- And a contributor to Advances in Modeling, Animation, and Rendering (2002)
- Contributing editor, Handbook of Visual Display Technology (2009)

Kathleen Maher
Vice President; Editor-in-Chief, Tech Watch
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Kathleen Maher has worked as an analyst and journalist in technical fields for more than ten years. In addition she has been a founding editor for several publications including the Austin Chronicle, a successful politics and entertainment magazine which has won several awards and has launched the careers of many notable writers in the fields of political journalism, entertainment, and fiction. In addition Maher helped launch Interactivity, a monthly multimedia magazine that defined the need for informational resources for creative professionals. She was Editor-in-Chief of Cadence Magazine, the award winning resource for CAD users. Formerly, Maher was the Editor-in-Chief of The Peddie Report, one of the most respected insider reports published today. She is the author of several well received reports including the DVD Study and the regular Quarterly Report and a frequent contributor to several publications including Communication Arts.
Leroy Becker
Senior Analyst
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Henry Choy
Senior Analyst
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Henry Choy is an industry veteran of 19 years with senior level positions in sales and marketing. Henry has been involved with the graphics, video, and multimedia businesses since 1989 and delivered the first PC-based 3D texture mapping graphics card to Id Software in 1995. He has held various positions in engineering, ISV evangelism, business development, marketing, and sales with a number of leading companies. Henry has contributed to several successful startups.

Brad deGraf
Senior Analyst
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Called by Wired " an icon of 3D Animation," and by Animation Magazine as one of the "people to watch in 2001," Brad deGraf has been a leader in computer animation in the entertainment industry since 1982, particularly in the areas of real-time characters, ride films, and the Web. He has a BA in Math from UC San Diego, and studied architecture at Princeton University and sculpture at Virginia Commonwealth University.

Alex Herrera
Senior Analyst
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For the past 25 years, Alex has been involved in the architecture, engineering and marketing of 3D graphics, video, and microprocessor chips. At Jon Peddie Research, Alex’s focus is fixed on the markets, technologies and products related to computer graphics and professional client computing. Alex authors JPR’s Workstation Report and writes for TechWatch, and as a consultant continues to advise companies competing in the graphics and semiconductor businesses.

Ted Pollak
Senior Gaming Analyst
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Ted Pollak has been following the video game industry for over 20 years. The majority of Ted’s career has been in the field of investment management where he has experience with companies such as Wells Capital Management, SDR Capital Management, and Hambrecht & Quist. Combining his knowledge of games and finance, he founded and launched the Electronic Entertainment Fund, an investment partnership focused on entertainment technology. Ted is the Senior Gaming Analyst for JPR, where he contributes to TechWatch, writes an industry report, and provides consulting in various areas of entertainment technology.

Jake Richter
Senior Analyst
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Jake Richter has been involved in the personal computer industry for over 26 years, in functions ranging from computer sales and repair to game design, software development, and journalism. He founded and then later sold Panacea, Inc., at one time the largest independent graphics display driver developer in the PC business. Jake was also the East Coast Editor for Jon Peddie's PC Graphics Report, and is the author of hundreds of magazine articles and several books on various aspects of graphics, display, gaming, and computer technology. Jake is presently a registered U.S. patent agent residing on the Caribbean island of Bonaire, operates a web hosting company and several e-commerce web sites, and provides technical advice and testimony in patent litigation matters to a wide range of clients. Most importantly, Jake is a gadget and game junkie. As a contributing editor for Jon Peddie Research, Jake provides insights to TechWatch readers on trends and issues in intellectual property, as well as the latest developments in game and entertainment technologies.
C. Robert Dow
Associate Editor
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Robert Hollingsworth
Analyst
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Robert Hollingsworth went to work as a design engineer for Jon Peddie at Data Graphics in San Antonio, TX, in 1974. He has spent the 35 years since then managing Sales, Marketing and Engineering teams focused on systems, semiconductor, and software design. Robert has contributed articles on PCI-Express, USB and networking to publications such as Embedded Computing, and has also been an anonymous contributor to Tech Watch, commenting on trends in the evolution of client computing. Robert is the General Manager of SMSC's (NASDAQ:SMSC) Computing and Connectivity product line.

Shawnee Blackwood
Assistant
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If you're on our mailing list, you'll recognize Shawnee's nameshe's the JPR staffer who sends out our "News and Opinionated Views" email newsletter every two weeks. If you'd like to hear from Shawnee, send her a note to that effect.

George Walsh
Editorial Assistant, Analyst
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