Jon Peddie Back Pages - It's all about the pixels

On things

Posted by Jon Peddie on December 9th 2014 | Discuss
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If they are going to talk to each, what will they say? Things, we have so many things. Bridges that design and build themselves, cute little computers in our glasses and light bulbs, presumably all talking to each other over the Internet, sucking up valuable bandwidth and annoying the NSA. And there will be cars that take you where you should go, not necessarily where you want to go (thereby dramatically reducing road-rage incidents). The idea of sitting in an autonomously driven car that is traveling over an autonomously de-signed and built bridge, past a generatively designed organic-looking building while texting…

Why gaming is a proxy for the PC market

Posted by Jon Peddie on November 25th 2014 | Discuss
Tags: gaming hp peddie pc gaming sony ps4 alienware

Or maybe a leading indicator You can’t point to a single event like the big bang, but sometime late last year there was a renaissance, a rejuvenation, a revolution in the world of computer gaming, across multiple platforms, price points, performance, and personal use.  Some of the sparks of the renaissance can be attributed to two new game consoles introduced with x86 architecture, a new gaming OS from Steam, a push into handheld gaming by Android-based games with serious 3D FPS playability, and smart TVs that become their own console. Alienware and dozens of new gaming laptops also rejuvenated the PC,…

From sharing to virtualizing in just under 60 years

Posted by Jon Peddie on November 12th 2014 | Discuss
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A technology whose time has come, has been with us for a long time  With its introduction in the 1960s and emergence as the prominent model of computing in the 1970s, time-sharing represented a major technological shift in the history of computing—many users being able to share one computer. The sharing was done on a time-sharing basis called a slice. Later developments modified that approach to load bearing and priority interrupts, but the basic concept of sharing a single resource was unchanged. (The concept was first described publicly in early 1957 by Bob Bemer (CHK) as part of an article in…

Future visions in the third quarter

Posted by Kathleen Maher on October 29th 2014 | Discuss
Tags: idf q3 google io ptc

The third quarter this year was a good quarter for looking at future technologies apparently. Many of the companies we follow held either their large event of the year or strategic meetings in which they unveiled secret plans. In many cases we were treated to extravagant technology promises. Google I/O of course was wild with magical watches and instant 3D envi¬ronments. But, the company to watch is PTC, which is steadfastly reinventing itself. The company is building tools for developing IoT products and you know, that’s just brilliant. Everyone is talking about the millions and millions of these things out there…

It’s time to get excited about 4K

Posted by Jon Peddie on October 22nd 2014 | Discuss
Tags: tv hd 4k uhd tv lcd plasma

The days of being a denier are over There are three things needed to get a market going: demand, supply, and affordability. When a new market segment is opened, the world pretty much splits into two main camps: naysayers and enthusiasts. Within each camp are the curious and the fearful. When 4K was introduced, the naysayers were quick to announce it was too expensive, there was no content, and there was no content delivery system. They also might have said there was limited supply, and a lot of them said you can’t see the difference, or why do we need this…

Made any 4K videos lately?

Posted by Jon Peddie on October 8th 2014 | Discuss
Tags: 4k

Do you remember when YouTube first hit the scene? Do you remember people saying, Who the hell wants that? Why would I want to look at some dopey home video? How will they ever make money? and all the other usual tripe that narrow-minded people spout when confronted with something new and different. Today, of course, they’re wishing they had bought shares in the company then.  Since then it’s gone from an $11 million startup to a company valued at $40 billion and in the process made a lot of smart moves and bets. One of them is its 4K channel.…

Are graphics worth it, do they matter?

Posted by Jon Peddie on September 23rd 2014 | Discuss
Tags: nvidia amd gpu apple samsung cg movie

How would you measure it? In my travels I’ve been in various discussions of late about the value of graphics—are they important? Depends a lot on the content is the short answer. The example I use in my university lectures is the beautiful Aki in Final Fantasy: The Spirits Within (2001).  The graphics rendering in the first full-length CG film broke new ground in realism, and the characters looked fantastic—even more so given it was 13 years ago. But the graphics couldn’t save the movie because it had no story, or at least no story anyone cared about. The movie industry…

CG and CV are black holes for processing power

Posted by Jon Peddie on September 9th 2014 | Discuss
Tags: peddie flops black holes cg dreamworks mip

Too much, good enough—nonsense   Some of you reading this may know I’ve postulated a few axioms over the years, all of them about scale in one way or another. One of my favorites is my first: In computer graphics, too much is not enough—1981. It was true then, and it’s true now. It’s also why I get so tired of the question, but haven’t integrated graphics caught up? No. There is no catchup. You can’t catch up. You’ll never catch up.  A friend of mine more famous than I, Jim Blinn, also has an axiom: Blinn’s Law: As technology advances,…

The PC isn’t dead—I told you so

Posted by Jon Peddie on August 27th 2014 | Discuss
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What’s next? In terms of economic recovery, and overall growth trends, the PC market is a lot healthier than many others—  automobiles, for example. However, although the PC market recovered faster than autos, it got gob-smacked by the impact of tablets. Seeing the downturn in sales, the sharpshooters on Wall Street drew a straight line and cleverly predicted the PC would be dead and gone by 2020. Those were the same bright folks who created derivatives that sent the world economy into a nosedive; definitely the folks we want to be listening to. Fortunately, the world beyond Wall Street wasn’t paying attention…

We’ve crossed the line, and there’s no turning back

Posted by Jon Peddie on August 12th 2014 | Discuss
Tags: peddie augmented reality computer graphics ar cg

What’s in a name?  The Holy Grail in computer graphics is the suspension of disbelief—to tell such a convincing story with pixels that the viewer not only totally believes it, but thinks he or she is in it, a participant, voluntary or not. We’ve had such experiences in the cinema for a long time. A story is told, and we become so engrossed with it that when there is a shocking moment like the Alien popping out of an unexpected place, or a FedEx airplane falls apart, we duck, scream, or worse. The images stay with us for decades like the…