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Augmented Reality is already big

JPR counts over 10 million AR users worldwide. A lot of people have said augmented reality (AR) is going to be much bigger than VR, but not for several years. There’s some truth to that when you include consumers in the mix, but there is a whole lot of AR going on in various forms, and counting tablets, phones and ...

Jon Peddie

JPR counts over 10 million AR users worldwide. A lot of people have said augmented reality (AR) is going to be much bigger than VR, but not for several years. There’s some truth to that when you include consumers in the mix, but there is a whole lot of AR going on in various forms, and counting tablets, phones and various head mounted displays there are over ten-million AR users all over the world right now. The problem is, and it’s the same for VR, distinguishing consumer AR users from commercialV AR users in your assessment of the user base,
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